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Alan Houser

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  • March 29, 10:37 PM

    Art for Art's Sake.

    Today I was contacted by a designer friend, Anton Peck from antonpeck.com, who saw that I had posted some Socketcreep site designs on dribbble.com. The good news— Anton offered to provide me with some design work for the project!

    I am thrilled, because the dude is talented.

    What this means is, you can expect a few t-shirt designs, poster(s) and some killer DVD artwork! How awesome is that? (so-very)

    Here's some of Anton's (unrelated) work:

    "MOUNTAIN" © 2010 anton peck"ALIEN" © 2010 anton peck"HARDBOILED" © 2010 anton peck

  • March 27, 09:06 PM

    Camera Shopping.

    I've been looking at cameras for years, going back to the early 90's. I've always rented, as purchasing the latest thing took a serious investment, and the realization that whatever I get will be out of date within six months.

    Jeff (Crone) and I were passing emails back & forth about camera models, and Jeff suggested I look at the Canon EOS 7D DSLR. I've heard of others who were thrilled by the quality, but never considered shooting a film with a DSLR.

    Last night I spent a little time searching for "7D" tags on Vimeo, and after what I saw (see below), I was totally sold.

    I just spent an hour talking to my good friend Randy Thomson of Cameras & Crew in Fishers, IN. Randy has been doing live production work for over 20 years now. He is one of those guys who has every last piece of video, projection, editing and audio gear that you see at the big corporate events. In-short, he knows cameras VERY well.

    After talking to him about our production needs, he confirmed that the 7D would be perfect. Even more-so than a pro-sumer Sony model. The main reason is that the Canon has gorgeous glass lenses that are inter-changeable. He also confirmed that the depth-of-field that an SLR can provide is what filmmakers are after.

    Here's only a few examples of the 7D footage out there... enjoy!

  • March 25, 09:31 PM

    Location Scouting: the cart is well-before the horse.

    Being a very visual person, I tend to have to sink my teeth into more-tangible things to make sure I'm heading in the right direction. I really think this process of pre-planning and even location-scouting, helped me come-up with the general concepts of the film.

    The script hasn't been finished, but tonight I drove-out to map-out potential locations to shoot. It wasn't a difficult trip; it's my home-town.

    Sheridan, IN is your typical small Indiana town. We have a few restaurants and several "mom and pop" businesses. Most everything has been untouched for decades. The businesses that sprout-up quickly usually will move-into pole-barn construction, which just has a very temporary feeling. The only "strip mall" in town is this type of construction.

    I love our little town, and I can't wait to help put it on the map.

    In this video, you'll see Sheridan's Main street, a few parks, the American Legion (bingo hall) and a few other small businesses. As you'll see, it's a very amateur video. I drove around with my iPhone and really didn't pay-attention to what I was saying. :-) Enjoy!

    Oh, and that ending? I snuck my iPhone into Dollar General Store and shot totally incognito, only to learn later I was holding it upside down. Instant. Art. Film.

  • March 23, 09:56 PM

    The plot thickens.

    Today, I am thrilled that I finally came-up the the missing part of the plot.

    I have goosebumps just thinking how perfect this little story is. Once I filled-in the blanks, I immediately called Terry to get his opinion.

    As per usual when I'm on the phone, I paced-around the house telling the story, dusting and re-arranging Missi's various home accessories. When I'm really excited about an idea, I tend to walk and jump-around so much, that I lose my breath.

    Terry really liked the direction, and immediately added a few things that rounded-off the sharp bits.

    Our next step is to write the script so that all people involved with the project will get an idea of what we expect.

    I really want to spill the details, but I think at this time I'm going to wait until we're a little bit deeper.

  • March 21, 08:28 PM

    And so it begins.

    How does a film project really start? This one starts right here.

    I thought it would be fitting to fully-document this project, both because I'm glued to the interwebs and also because I love reading all of the gory details in other people's projects.

    A real inspiration for this site is Mike Davidson, who's blogging about building his modern home. It's a unique project, and why not document each and every step?

    For the entire decade of the 90's, I produced corporate/industrial videos for an audio-visual company and in-house at a local pharmaceutical company. For the past decade, I've been designing websites. Aside from occasionally painting and podcasting, it's occurred to me that I really miss creating art. And no, I really don't feel that designing websites is art. It's a problem-solving business.

    So here I am. I've started co-writing this film called Socketcreep. Terry Coffey is the co-writer, and when we get to production, I'll be Producing/Directing.

    I'm excited beyond what you can even imagine. Let's do this...

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  • July 21, 11:18 AM

    Stacks of New Sites

    It's been a busy month here at Creative Component!

    After the launch of Squareflair.com a few months back, I've been so busy with Squarespace development I could puke jump for joy. Seriously, if there's any question about my love for this platform, then you don't follow me on Twitter, so do that now.

    Here's what was just released into the wild, and there's more that are wrapping-up very soon.

  • June 25, 09:08 AM

    Mailchimp on dribbble: My Assumptions on a Genius Marketing Effort

    This observation takes me back several months in the the dribbble-sphere.

    If you're a web designer, then you already know about the insanely-awesome site called dribbble over at dribbble.com.

    "I liked it so much, I bought the shirt!" -- A. Houser

    in their words

    Dribbble is show and tell for designers, developers and other creatives. Share sneak peeks of your work as “shots” — small screenshots of the designs and applications you’re working on.

    Designers are "drafted" to play, and by "play", I mean post images of what we're working on. It's an extremely-social atmosphere, and you can actually get some great feedback through the process of posting design iterations.

    I was drafted by my good friend Eric about 5 months ago, when it was still considered a private beta. Even with thousands of players, the public couldn't view player's shots.

    "Behold, the Ampersand" by Alan Houser (my fave), courtesy dribbble.com

    Then the ads came. Today they appear on the right-side of the site, typical to site banner advertising, the ads are outside the context of what people are there to do. One of these early advertisers was MailChimp, one of the leaders in newsletter software.

    ... months and months go by ... (segway music here) ... dribbble is now a public site, meaning that the world can go view activity. They still can't participate unless they're a drafted player. While that part adds a bit of tension for outsiders, it seems to keep the quality at the highest level possible.

    A few weeks back, I noticed that Dan Rubin, designer to the stars, posted a few MailChimp images, and this week, I see Veerle Pieters is now posting some. (all posted below)

    Between these four images, there were 2,816 eyeballs that clicked-in to view the images. These eyeballs were mostly designers who are potential MailChimp customers, decision-makers or at the very-least, influencers.

    It's this designer's opinion that MailChimp targeted these top designers, knowing (possibly encouraging) them to post shots on dribbble. Maybe it's far-fetched to assume that MailChimp recognized this awesome opportunity, but these dribbble shots posted by the web's top designers are ads themselves, and the very essence of social marketing. And that's why I say IT'S GENIUS.

    Visit me on dribbble.


    "Mmm, Paper." by Dan Rubin, courtesy dribbble.com


    "Finishing touches" by Dan Rubin, courtesy dribbble.com


    "Where's Freddy Looking?" by Dan Rubin, courtesy dribbble.com


    "Bricks X Dots" by Veerle Pieters, courtesy dribbble.com

  • June 08, 10:21 AM

    Arriving at an Identity Accidentally

    When working on Adam's website, we had the discussion towards the end about his brand.

    I was in the process of changing the site's title text, and added the little orange dot in-palce of "just a period". I then emailed Adam and joked how just this orange dot should be his logo.

    Then it hit me:

    What if the front of a business card is all black, like the site, and only says ".director"? (An incredibly simple, yet bold stroke, or so I thought)

    To begin working on the card concept, I asked Adam "what would you like on the card?" and he responded "Name, Phone and Email... there isn't much more we need is there?" I agreed. Appreciating his grasp of simplicity, I gladly made the backside of the card as basic as possible.

    After the second iteration, I realized that we didn't even list the website on the card! I designed the site, and forgot that all-important part!? It's funny how something so obvious can stare you right in the face.

    For the third, and final design (below) I kept the full website heading on the front, then for the back I just swapped the .director with a .com, and — BOOM! Nailed it!Back-away from the computer, this thing is done!

    From front-to-back, the client/card-holder knows that Adam is a director, and appreciates a simple statement.

    In this case, the identity wasn't forced at all.
    It just sort-of arrived.

     

  • May 27, 09:16 PM

    Adam Richard Jones . Director

    I'm happy to announce the launch of another Creative Component Squarespace site. This is one of several projects I'm working on with Adam. You will soon see that the man is one talented Director.

    Enjoy AdamRichardJones.com

  • May 11, 11:20 PM

    The Godfather of Web Design

    The Godfather of Web Design, and my Web Design mentor, made my month brighter with one Tweet. I love this guy.

  • March 28, 11:55 AM

    The First Film: Socketcreep

    For over 20 years, I've wanted to make a film. Before my decade of professional web design (2000-today), I worked for a decade in audio-visual production, working on commercial/industrial video production.

    As you can imagine, I have several original film ideas, but sometimes with the unkown, the starting is the hardest part. I quickly realized that without a team to work with, my dreams of becoming a filmmaker would never be a reality.

    Taking the plunge.

    I decided the easiest project out of the gate would be a short film. I called-upon co-writer and close friend, Terry Coffey, and after a few weeks of passionate chewing, I have a great concept for a short art film that we're going to write together. I will also be Producing/Directing.

    This is going to be awesome!

    Follow the project behind-the-scenes, over at SOCKETCREEP.COM

  • March 09, 02:24 PM

    The Sign-up Form: Soundcloud got it right

    I've always wondered if users ask "why do I need to re-type my password?"

    Soundcloud keeps it simple for humans. Nice job!

  • March 08, 02:13 PM

    Adobe Flash Catalyst for Advanced Wireframes

    Adobe Flash Catalyst is currently in its second beta, and I thought I would try it out.

    The product is designed to be used between design and development teams, if your end product is Flash. I don't work in Flash, and know very few Flash developers to try, so why would I bother using Catalyst?

    As a UI Designer, I work with many front-end and back-end developers. I will often create wireframes depicting page interactions, and will move-on to specify a higher-fidelity design. I've found that one of the more-difficult things to communicate are interactions or animations with moving parts. It's sometimes too late after a component is built to say "no, it should move like this".

    After a few hours of playing with Adobe Flash Catalyst, I can say that it’s not as fast for rapid prototyping (as Fireworks or iPlotz) but once you learn the basics, it is fast for showing page interactions, and even animations within those interactions.

    Here's a teeny, quick example I built. (on a parked domain)

    To Summarize, I'm trying to use Catalyst to better-communicate to developers and clients, by showing advanced interactions on a wireframe.

     

    Exporting
    I thought I would use the exported SWF file within a Confluence wiki, but considering there are so many linked files, it looks like the exported files should be installed on a traditional hosted environment. I may even consider running interaction demos locally, while connecting to clients via WebEx/Skype.

    You can also export a complete, installable AIR application, which is way-more portable.

    Try it out!

  • March 03, 10:44 AM

    A Winner Emerges

    For the past few weeks I've been running a Twitter contest, asking designers to tell the world why they love design.

    There were some incredible entries, but I'm particularly-fond of this one:

    I cannot agree more. Design is not art or necessarily making something pretty. While art is partly made from designDesign should be though of as SOLVING PROBLEMS. And when solving those problems, I get a high from it as well.

    I don't consider myself a "blogger" or a writer, so I'll point you to a great article on the topic. Joshua Porter is known for his controversial "Design is (sort-of) not Art" stance. Design is Not Art, Redux (bokardo.com)

    So congrats Dani Kelley! @accidentalArt | accidental-artist.com

    Subscribe to this journal's RSS and friend me on Twitter so you won't miss the next contest!

  • March 01, 02:58 PM

    CreativeXpert: "Web Content Strategy" - the Kristina Halvorson interview

    Our next episode of CreativeXpert Design Interviews is now live.

    43 Kristina Halvorson {43} Content Strategy by CreativeXpert Design Interviews

    This week on the show, we had the great opportunity to talk about Web Content Strategy with Brain Traffic's founder, Kristina Halvorson, one of the leading practitioners in the web content world.

    Listen to the show now!

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in a nutshell
i'm a designer, filmmaker and podcaster who lives in a barn.


outside a nutshell
I'm the honcho behind Creative Component, an Indianapolis-based design studio. There, you can view some of the sites I've designed, read a few design-related posts, or silly updates from The Lighter Side.

I'm writing, producing and directing a film called Socketcreep.

I also produce CreativeXpert Design Interviews and listen to lots of music, take occasional photos and Tweet way too much.

// contact me